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GoDaddy Web Site Builder and Search Engine Optimization? Don’t also Bother!
Since the name shows, this web site post defines GoDaddy Website Builder to our experience (aside from its variation – “Personal”, “Business” or “Business Plus”) although we had been attempting to enhance the on-site Search Engine Optimization of a customer. Its function just isn’t to harm GoDaddy’s reputation but alternatively to greatly help small enterprises recognize that GoDaddy’s site Builder just isn’t this content administration system (CMS) that is suitable for attaining the salient online existence that is therefore vital for small enterprises’ survival in this very competitive age.
As always, during our analysis that is preliminary of client’s situation, we made a listing of conditions that required action. To call a couple of, the robots.txt file had not been configured precisely, there have been two variations regarding the webpage and something would have to be 301-redirected to another, there clearly was no Schema.org implemented to markup our client’s company data, reviews and items, no map pointing to your Bing+ neighborhood listing had been embedded, etc.
We knew that the internet site ended up being hosted on GoDaddy’s web site Builder, which we’d no experience with, so our concept would be to you will need to perform the optimizations about it of course unsuccessful – move the internet site to WordPress and hosting that is regular.
That which we learned is the fact that while being the way that is cheapest to host an online site on GoDaddy (rendering it an incredibly cheap choice completely), the internet site Builder didn’t permit you to perform nearly every action that a normal web web web hosting will allow you to definitely. GoDaddy promote their device while the most suitable choice because of their non-technical customers – an extremely easy tool with 100% hassle-free setup and upkeep to offer your online business with an appropriate fundamental web site.
It is real (the “comfortable basic website” component could be argued), nevertheless it is actually just what a WordPress website hosted with regular web web hosting services provides you with, too, except WordPress is nowhere near as restricting. The following is my advice to all or any business that is small – don’t get intimidated by just exactly exactly how “technically demanding” it really is to create a WordPress website and “undersell” your web existence to a web page Builder internet site. Also in the long run if it is a tiny bit more complex to setup and maintain a WordPress site, even if you have to pay someone a few hundred dollars to do so (which is a completely reasonable price for the task), it is worth it. GoDaddy’s Website Builder is too restricting design that is SEO development-wise also for the many modest clients.
The essential shocking part about GoDaddy site Builder is you don’t already have use of best website builder the FTP additionally the database. It is possible to imagine the capabilities that are limited derive from this kind of limitation. As an example, and even though there clearly was a robots.txt file this is certainly filled in with GoDaddy’s standard settings (the images folder is disallowed by default – how cool is that!), they truly are unchangeable as the robots.txt is inaccessible. We also contacted GoDaddy’s support center and asked them to improve the Robots.txt guidelines they replied that this is not something they support for us but unfortunately. The client rep said straight that the objective of GoDaddy site Builder would be to assist fundamental users develop a fundamental web site – something similar to a company card. So anything “too advanced” will be impractical to implement – same is true of our recommendations to 301 redirect one of several true house pages to another (the .htaccess file is inaccessible because we don’t gain access to the FTP), custom HTML code can’t be inserted, etc. so fundamentally the concern that arises is “what can one actually do with GoDaddy Website Builder to implement at the least some SEO that is basic. Well, you are able to nevertheless:
- Write quality content that is high
- optimize your titles on pages
- optimize the tags that are heading
- edit the meta explanations (they don’t have any value SEO-wise but may increase click-through-rates)
- choose which pages become within the XML sitemap
- do minor HTML alterations in respect to text positioning, fonts and colors (please, remember that in the event that you decide to try to make usage of Schema.org markup that might be impossible because each time you insert the code, the attribute that is“itemscope gets stripped down, making the code invalid – one other characteristics remain intact though)
That which we recommended to the customer would be to migrate his GoDaddy site Builder built internet site to WordPress so we can implement all our Search Engine Optimization recommendations. The key concern he previously had been that keeping his web site will end up very difficult he would have to learn how to deal with WordPress for him because. We chose to provide him a totally free assessment to get their method around WordPress which can be certainly not even more tough to handle than GoDaddy Website Builder.
We suggest you buy hosting from a well-reputed company and use WordPress as a CMS if you are a small business owner and are looking for an easy way to create and maintain a website. Like that you may fully be able to use Search Engine Optimization recommendations without the limits.
Do any experience is had by you with GoDaddy Website Builder? Please, comment below!